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MLB Extra Innings going the way of the NFL Sunday Ticket?
2007-01-08 13:00
In this subscription piece on Baseball Prospectus, Maury Brown reports that the MLB Extra Innings package could be migrating from digital cable to Direct TV only as the NFL does with its Sunday Ticket package. Brown says that since Liberty Media is now going to be the principal owner of the Atlanta Braves and since Liberty Media has taken over control of Direct TV from Rupert Murdoch and News Corporation, the company would be greatly interested in having deeper ties with MLB. If MLB Extra Innings goes to Direct TV only, I will be forced to write a series of Gregg Easterbrook like columns complaining about it. Is that a big enough threat to derail the action? Thanks to Diane for the pointer/cry of horror.
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Of course, there's the "screw the fans" angle, but who cares about the fans anyway. Surely not Rupert Murdoch, that's for sure.
I'm a transplanted Jersey boy living in DC, and can't get satellite due to the configuration of my townhouse complex. Doesn't bother me a whole lot, b/c I usually get 5+ Giants games per season on regular TV down here, end up at home in NJ for another couple, etc. Extra Innings is a whole 'nother story, since I watch the Yanks 4+ days a week, for 6 months of the year. If that gets moved to Directv, and MLB tries to tell fans to either switch to satellite, or get MLB.tv, I won't be a happy camper. Watching baseball on the internet is not exactly my cup of tea...esp when there's a 42" TV with a DVR sitting in the same room.
It's bad enough that they isolate every single media package from the rest. I have XM Radio, both for the music and the baseball, and one of the key things about it is you can listen online. But not to the baseball package. For that you have to go crawling to MLB and shell out more for a standalone MLB Radio package as well.
If Bud and Co. ever think about it, they'll probably split Extra Innings into separate packages, one for audio, one for video, and one for the onscreen graphics. And all commercials will be broadcasted at an earsplitting 200 decibels, ala Crazy Eddie, and MLB will charge you an extra $49.99 per season to get the ads at a reasonable volume.
Here is my response, along with 92.3% of Brown's piece ...
http://tinyurl.com/vssbz
The idiots are too stupid to realize that I - and I imagine all of us - would gladly pay an extra $50 to get all the home broadcasts of our favorite home team's games.
I've contacted DirecTV with no response. It's not clear to me who or how to contact somebody in MLB about the issue. Every year I debate about whether or not to renew Extra Innings, but the one time I didn't I ended up getting it later and paying more.
Doesn't Comcast have interest in some teams (I'm thinking Baltimore)? If so it seems like it could get real ugly.
-My $0.02-
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